It’s the middle of the amusement park season and you have a new product or service to promote. New signs are now around the park, there are billboards up across town, and your print marketing efforts are all in place. Now, what about your website? How are you getting the word out about your thrilling new product online?

Most users, especially on mobile devices, will leave a browsing session if your website does not function well. Many older websites are not mobile responsive. Combine that with an unattractive and depreciated web packaging? Your outdated website could be losing you mobile sales this very minute.

It is imperative to plan and organize the content on your website to influence visitors, most of whom now browse on mobile. Those page visits translate into ticket sales. A dynamic homepage can make or break whether visitors to your website continue to browse and then buy tickets.

Seabreeze, a family amusement and water park in Rochester, NY draws visitors in with a refreshing and modern homepage. “The Time Machine,” their latest thrill ride addition, is front-and-center in an alert bar and information box on the Seabreeze homepage.

Alert bars are a great way to build awareness about your new products. You can use this feature to highlight announcements and important information, such as park closings due to weather.

Get ahead of the game and start planning your web redesign today!

Attract visitors with a dynamic homepage that highlights your offerings

• Strong Call to Action: Attract customers to a desirable and attractive homepage that visually displays deals and offers for buying tickets.
• Appealing, professional photos: Incorporate social media, newsletters, and other marketing efforts to a larger audience by driving online traffic to your mobile responsive “Buy Tickets” page.
• Social Icons: Increase your reach with social media to gain more leads and visitors to your website.
• Alert Bar: Highlight important park information and announcements with an “Alert Bar” that can be turned on or off easily in the back-end of WordPress. Ideas for using an alert bar include highlighting weather cancellations, special offers and promos, and more.

Schedule Your Free Demo Today!

Parks across the country are upgrading their sites and boosting ticket sales with the help of Attractions Marketing. Sign up today to discuss ideas for enhancing your park’s sales and marketing efforts. We’ll review how we have helped other amusement parks, proven sales promotion strategies, and how parks can update all of their content using WordPress.

For more information on Attractions Marketing, call us at 585.204.7802 or send an email to [email protected].